My co-worker, blog and social media expert, Pekka Nikrus was on sick leave today, so I have not had the chance to talk to him about this yet. But I know he is just going to love this.

Helsingin Sanomat, the largest daily newspaper in Finland has an article about the online endeavors of Finnish media companies. The main point of the article is that only a few of the companies have been able to gather a major audience online.

The best part of the article roughly translated from Finnish: “The faster pace of the news cycle causes the time we have to consider things to shorten, a lack of variety and..”

wait for it, wait for it…..

“the range of journalism to become more limited.”

A lack of variety? More Limited? Excuse me? I know they are not exactly on top of things but this is too much.

To my knowledge, journalism has something to do with gathering, analyzing and presenting the news. I doubt that Mr. Journalist here has ever even used the internet. Otherwise he would be aware that millions of people use the internet for gathering, analyzing and presenting the news on a daily basis.

This is punk all over again. I am quite sure that similar comments were heard from quite a few musicians when punk was emerging. “That is not music. Music should only be performed and recorded by certified musicians with years of experience. Music requires a deep understanding of music that ordinary people can never acquire”

Sorry journalists, it is time for some punk.